Friday, August 14, 2015

Son Struggles with Sprint

It’s been two years since SoftBank bought Sprint Corporation for $22 billion. Even though Chairman Masayoshi Son has been committed to expanding the company and building out their network, they recently slipped into last place in subscribers. On August 4, Sprint reported total connections, which fell below T-Mobile’s, putting them into fourth place. However, Son made an appearance on the quarterly conference and expressed his confidence in the company. “I’m extremely excited about the turnaround of Sprint,” Son said. “So as you might have imagined, when I entered into the U.S. market, I had a plan to have a consolidation in the industry but that’s no longer the case. So I lost the confidence for some time. However, the last few months I am totally refocused to help Marcelo and the team have the historical turnaround of the company, and I’ve been working – very, very involved especially on the networks side.” Continue reading here

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